DStv International Seminar of Creativity - The Loeries Creative Week 2022

Welcome from DStv (Lucasta Stephen, Exec Head: Sales SA and Marketing)

Natalie Lam, CCO Publicis Groupe, Asia Middle East and Africa

“What “rivers, widows, near-misses, repeat visits and more”

taught me a thing or two    about creativity

I came from a very eclectic background into the “advertising

world” – design, digital, entrepreneurial ship, brand side – for me the best

creativity comes from outside the familiar thinking in advertising. In this

session I’ll share some important learnings that helped me through my path.

Debbi Vandeven, Global CCO, VMLY&R Kansas City

“Follow the Yellow Brick Road”

Esra Gülmen Artist and Designer, Berlin

 “But is this Esra enough"

“How I built my artist side while working in advertising and how I approach and develop  ideas”

Karin Onsager-Birch, Vice President Creative of Lyft San

Francisco

Monique Nelson, Chair and Chief Executive Officer of UWG, New

York

“Global Growth through Black

Creativity “

Mariana O’Kelly, Global ECD, Ogilvy Chicago

“Lost in Translation”

We are finding ourselves in a post-Babel period of Advertising

and Communication.  There’s a specific language for everything and

it’s hindering us to build brands and campaigns quickly and efficiently with

small nimble teams

Allan Sperling: Executive Head of Content: Showmax